#AthletesAreBrandsToo

Jeremy Darlow (Darlow): Mentor

Mar 9, 2018

3:30pm – 4:45pm CT

This session requires RSVP, and access will only be available to badge types listed under "Primary Access."

Areas of expertise: Brand Marketing, Sports Marketing, Digital Marketing, Personal Branding

Jeremy Darlow is a leading brand consultant, former director of marketing for adidas Football and Baseball, adjunct marketing professor, and author of the books Brands Win Championships, a branding guidebook for college sports programs and Athletes Are Brands Too, teaching athletes how to build a personal brand that transcends sports.

During and since his role at adidas, he has worked with some of the most heralded athletes, celebrities, and NCAA programs in and around sports, including Aaron Rodgers, Von Miller, Adrian Peterson, Dak Prescott, Kris Bryant, Carlos Correa, Lionel Messi, Dale Earnhardt Jr, Snoop Dogg, Kanye West, Notre Dame, Michigan, UCLA, Miami, Nebraska, Wisconsin, and Texas A&M. His first book has been read and studied by the heads of major college sports programs across the United States, including Georgetown University, Gonzaga University, the University of Alabama, the University of Louisville, Oregon State University, and New York University. He lives in Portland, Oregon.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Details

Primary Entry:
Music Badge
Platinum Badge
Film Badge
Interactive Badge
Format:

Mentor Session

Type:

Session

Track:

Sports

Level:

Advanced