Presented by Accenture

Physical Fights Back

Mar 11, 2018

11:00am – 12:00pm CT

Screen fatigue has set in, and our engagement with tech is moving to the IRL, 3D world. Physical spaces and products are now smart and helpful (Hi Alexa!). Blurring into the background, they enable more natural, human interactions with digital-physical experiences. But creating this requires new “blended design” expertise that merges digital and physical product design.
This session will explore how brands can use a new design rubric to create experiences that foster deeper customer relationships.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Details

Primary Entry:
Music Badge
Platinum Badge
Film Badge
Interactive Badge
Format:

Panel

Type:

Session

Track:

Design

Level:

Intermediate