Presented by WWD

Experience and technology go hand in hand. The beauty industry in particular has seen a surge in new waves of technology to enhance the consumer experience with retailers working to harness innovation in tech and change their strategy in-store. Learn from Perfect Corp. whose suite of augmented reality apps hit the milestone of being downloaded globally more than 500 million times in 2017.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Adam Gam

Adam Gam

Perfect Corp

photo of Wayne Liu

Wayne Liu

Perfect Corp

photo of Gen Obata

Gen Obata

Estee Lauder

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About
Format: Panel
Type: Session
Track: Style
Level: Intermediate