Embracing Technology to Super Serve Fans


Rajan Mehta


Renee Young


Embracing technology is a necessity in today's ever-changing media landscape. Key executives from leading sports/entertainment organizations share their insights into how technology is improving the fan experience. Executives will cover how the expansion of platforms, services and technologies will uncover new ways to super serve its fan base, and discuss what the future holds in this ever-changing media landscape.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Panel
Event Type: Session
Track: Sports
Level: Beginner