#stopthescroll

Stop the Scroll: Creative Strategy in Social Media

Mar 16, 2018

4:30pm – 6:00pm CT

Fans want more. With an over saturation of online content available, basic social updates no longer work. Fans want to know artists, to understand them & to be wowed. How do you actualize an artist’s creative vision, giving insight into their music & lifestyle, while keeping engagement up & supporting marketing messages? Learn how to make a creatively driven social strategy that breaks the creative norm. Gain tips on how to #stopthescroll & deliver campaigns that keeps fans coming back for more.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Deana Cosper
photo of Kelly Ford
Primary Access
Music Badge
Platinum Badge
Artist Wristband