One Message, Many Voices

Mar 9, 2018

2:00pm – 3:00pm CT

A marketer, a digital producer, and a social creator walk into a conference room... we’ve all been in that meeting, fighting it out to make sure our business unit gets a slice of the pie. But what if it wasn’t a battle? What if it was a collaboration? What if you were one team? NASCAR’s Content Strategy group brings together marketing, digital and social content strategy to ensure a consistent brand message across it's fan engagement platforms.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Lindsay Blum
Lindsay Blum

VaynerMedia LLC

photo of Jill Gregory
photo of Evan Parker
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