OK Computer, What Do I Need to Know?


In the office, at the bus stop, even on the refrigerator – information is everywhere. In the dawning era of the internet of things, seemingly every device will soon be able to provide us with news, weather or sports updates. So how do these devices deliver the right information at the right time to the right person? Join The Associated Press and Jibo to discuss five elements for product directors to include when building their own content strategy for IoT.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Dual
Event Type: Session
Level: Intermediate