Design for Personality Neuroscience & Emotional AI


Marco Bresba


Brian Cugelman

AlterSpark LLC

This session requires RSVP, and access will only be available to badge types listed under "Primary Access." More information coming soon.

Soon, companies will use personality and emotion reading artificial intelligence, in their websites, apps and digital marketing. In this workshop, Dr. Cugelman will cover key principles in personality neuroscience, emotional design, and digital psychology. Next, you'll gain experience with psychology-based wireframing, and learn how to build emotionally intelligent technologies, that are targeted to different personality types. For added insight, there's an optional personality test.

Primary Access: Platinum Badge, Interactive Badge
Format: Workshop
Event Type: Session
Track: Design
Level: Intermediate