Future Proof Media: Engaging Tomorrow's Audience

Mar 11, 2018

3:30pm – 4:30pm CT

Our smartphones offer infinite options: movies, TV, games, pornography, VR, and AR is poised to take over. In an expanding market, how do creators make a case for our content? This panel will attempt to answer how meaningful connections to our audiences are made. We will discuss the extra care we must take to succeed, by creating specifically with today’s rapidly changing marketplace in mind. We can no longer create for passive viewing, we must create to engage.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Jason Koffeman
Jason Koffeman

Paradox Entertainment

photo of Silvia Rasheva
Silvia Rasheva

Unity Technologies

photo of Brian Salzman
Brian Salzman

RQ Agency

photo of Ed Solomon
Primary Access
Platinum Badge
Film Badge
Secondary Access
Music Badge
Interactive Badge
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