Our smartphones offer infinite options: movies, TV, games, pornography, VR, and AR is poised to take over. In an expanding market, how do creators make a case for our content? This panel will attempt to answer how meaningful connections to our audiences are made. We will discuss the extra care we must take to succeed, by creating specifically with today’s rapidly changing marketplace in mind. We can no longer create for passive viewing, we must create to engage.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]