#listentoamerica

How National Media Can Be a Good Partner to Local

Date TBA

In 2017, HuffPost partnered with 23 local news outlets across the country as part of its 'Listen to America' bus tour. National news outlets often try and partner with local ones, and the results can vary. Indeed, many local outlets are wary of big media bigfooting them. This project endeavored to create deep partnerships around shared storytelling that would also spawn lasting relationships. In this panel, we share—with our local partners—the secrets to what worked, and what didn't.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Lexi Belculfine

Lexi Belculfine

The Incline

photo of Hillary Frey
photo of Afaf Humayun

Afaf Humayun

Arab American News

photo of Chris King

Chris King

The St. Louis American

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About
Format: Panel
Type: Session
Level: Advanced