Audience Engagement: The New Path to Greenlighting

Date TBA

The “watch instantly” culture gives new data as to what millenials want to see, expanding content to match new audiences across traditionally underrepresented demographics. This panel will explore the newest methods of film and TV development and distribution between digital platforms and the Hollywood studio system. Key players share their unique positions with online data and what they are looking for in creating feature films and TV from digital platform beginnings.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Hieu Ho

Hieu Ho

Imminent Collision

photo of Scott Norville

Scott Norville

21st CENTURY FOX

photo of Kathryn Schotthoefer

Kathryn Schotthoefer

Original Media Ventures

Primary Access
Platinum Badge
Film Badge
Secondary Access
Music Badge
Interactive Badge
About
Format: Panel
Type: Session
Level: Intermediate