What’s Broken With TV and How to Fix It

Recording: What’s Broken With TV and How to Fix It, Mar 12, 2018


John Baiata


Roz Ho


Blake Sabatinelli


Keith Valory


Internet TV & OTT deliver terrible consumer experiences & TV viewing habits are evolving faster than ever. The availability of high-quality content is staggering, BUT the disparate search, discovery, & viewing experiences are frustrating, & NOT just for consumers. Content developers have access to a variety of platforms for their work, but the competition for viewership & customer mindshare is tough. Listen as key players from some of the hottest brands discuss what the future of TV needs to be.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Platinum Badge, Film Badge
Secondary Entry: Music Badge, Interactive Badge
Format: Panel
Event Type: Session
Level: Beginner