Why Engaging with Politics is Critical for Brands

Why Engaging with Politics is Critical for Brands
Recording: Why Engaging with Politics is Critical for Brands, Mar 13, 2018

Speakers

Never talk politics – the advice we’ve heard all our lives. But in today’s politically charged climate, brands are being forced to navigate the risks of engagement. RALLY Principal Latia will offer brands a new framework for positioning themselves in today's political landscape, provide a road map for how they might engage with political issues moving forward, and outline the critical considerations brands must bear in mind before acting.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Solo
Event Type: Session
Level: Intermediate