#foodstory

New Mediums to Tell Authentic Food Stories

Mar 13, 2018

2:00pm – 3:00pm CT

Recording: New Mediums to Tell Authentic Food Stories, Mar 13, 2018

With the rise of social media, product influence has shifted to real people sharing authentic stories about brands they trust. Influencers, whether bloggers, brands, or media properties, can use their reach in ways that allow smaller brands to scale in ways previously not possible. From community generated recipes and heart wrenching human interest stories to video, learn how brand marketers, news outlets, influencers and consumers can benefit from this new era of digital food transparency.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Beth Lipton

Clean Plates

Sarah Russo

PRE Brands

Alex Snodgrass

The Defined Dish

Primary Entry
Music Badge
Platinum Badge
Film Badge
Interactive Badge
About
Format:
Type:
Track: