CSR Is Having An Identity Crisis

CSR Is Having An Identity Crisis

Speakers

Tiffany Apczynski

Zendesk

Silicon Valley is getting away with a lot of bad behavior. Corporate Social Responsibility (CSR) is often seen as a band-aid for the wound that is bad press exposing a toxic culture. But as people invest billions of dollars in tech, they expect more than feel-good photo-ops. Genuine CSR strategies must be authentically baked into a company’s business model to tackle tangible, thorny issues. This solo talk will discuss how to incentivize change as you innovate, and how to plug into a society outside of a cushy Valley office.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Solo
Event Type: Session
Level: Beginner