ENCORE: Never Lose a Customer Again: Creating Lifelong Loyalty

Speakers

After making huge investments of time, money, and energy to acquire new customers, most companies see between 20 percent and 70 percent of those customers disappear in less than one hundred days. Joey will share exactly what to do during the crucial First 100 Days® of the customer relationship. His simple eight-phase methodology will help you identify your customers’ emotional needs, guarantee their desired outcome, and turn passive customers into raving fans. Drawing on more than forty examples ranging from solopreneurs to global juggernauts, Joey will present an engaging and entertaining session that dissects the specific tools and strategies you can use to create remarkable customer experiences.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Book Reading
Event Type: Session
Level: Beginner