G-Store SXSW Pop-Up


credit: Gatorade

Gatorade is coming to SXSW ’18 with the G-Store. It might look like a Gatorade-only convenience store, but its hidden stockroom takes visitors to a world of tech-driven sports gaming. Up for the challenge? Test your skills and see if you’ve got what it takes to make it to the main stage.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Guest Pass
Event Type: Special Event