21-year-old alternative pop singer Lisa Heller started writing music when she was only fourteen. Songs helped her work through her tough adolescent years battling anxiety and low self-esteem. She vowed to find the positives in overcoming adversity by writing songs that would inspire peers going through similar experiences. Fittingly, Heller’s debut single was called “Hope” and set the foundation for her career when the music video bit.ly/hopeYT reached over 1.6 million views on YouTube and Trended to #1 in 5 countries (top 10 in 7).
Heller’s most recent single, “Light the Fire” is being presented in the upcoming #ICANHELP campaign, after she was named Ambassador for their annual #Digital4Good event at Twitter HQ. Heller represented the cause at the Nickelodeon HALO Awards November 2017. “Light the Fire” has already been selected for 10 major TV placements for 2018, including shows on E! TV, MTV, Netflix, Discovery and A&E. It promotes positive messages by “lighting your own fire” and was released February 2nd through Kobalt’s AWAL. “Light the Fire” has quickly garnered attention of curators, placed on playlists with up to 125k followers each.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.