The Pro Era movement that DJ-producer Powers Pleasant co-founded has been going strong since it first grabbed the attention of boom-bap tastemakers and new-school backpackers in 2012. But the Brooklyn-bred collective broke new ground thanks to “Devastated,” the Joey Badass anthem that was co-produced by Kirk Knight, Adam Pallin, and Pleasant himself.
The inspirational single went platinum in January—a first for Pro Era—and has put an brightened spotlight on the crew, a new level of attention that Powers is more than ready for. This spring the 24-year-old will release his debut LP after years of proving himself to be a top-notch tour DJ for Joey and fellow Beast Coast duo the Underachievers, as well as a talented rising producer.
The project’s lead single “Pull Up” is another potent taste of what Powers has to offer. Featuring ASAP Ferg and Joey, the soon-to-be summer heater has a rugged hook that’s sure to appeal to the streets. Denzel Curry, SuperduperKyle, IDK, Flatbush Zombies, and more will also pop up on the LP, which is sure to be full of heaters.
Powers has already shown his rhythmic gifts and versatility throughout his short discography, which features a style that move
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Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.