Can Content Industries Rely On The Chinese Music Market?

Mar 17, 2017

12:50pm – 1:10pm CT

The aim of this presentation is to give a comprehensive and general understanding of the musical market landscape in Mainland China. Following a tumultuous history of copyright evolution, China has finally become one of the major players in the music industry. With a population of 1,4 billion people and almost 700 million internet users China has become the next music industry's untapped goldmine. This presentation will outline the current status of IP protection, the major industry players and the main sources of revenues.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Alessandro Pavanello
Alessandro Pavanello


Primary Access
Music Badge
Platinum Badge
Artist Wristband
Secondary Access
Film Badge
Interactive Badge