Join trend curator Rohit Bhargava as he shares ALL NEW research from the latest edition of his best selling book Non-Obvious. During this featured book reading, Rohit will share unexpected new trends about marketing, entrepreneurship, and consumer behavior. How can a holographic Holocaust survivor offer a glimpse into a career of the future? How do self-repairing airplane wings predict the next trillion dollar industry? Learn the answers to these questions and how to use the power of non-obvious thinking to grow your business and make a bigger impact in the world.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.