Presented by Capital One
Close Enough To Touch: Immersive Storyworlds
The future has set you free. You are no longer subject to dogmatic media buys, and ludicrously-priced design suites. You can communicate a story to the smallest or broadest audience, armed with a few razor-sharp design tools and a ramekin of moxie! We’re all telling stories, but let’s talk about the new world we are telling them in. Designers swim through the noise to isolate the melody, then they broadcast it. Now let’s put that out in the world where people can find it. From board rooms to living rooms—let’s break the 4th wall and invite everyone in. Let’s talk about the future of storytelling.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Christine Berglund
Capital One
Eric Spaulding
Capital One