Looking Abroad: U.S. Labels Increasing Exports

Mar 15, 2017 | 3:30pm – 4:30pm CT
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Looking Abroad: U.S. Labels Increasing Exports

The United States accounts for 33% of the Global Market (according to the most recent IFPI Report), leaving 66% of the Market potentially untapped by labels. The digital era has enabled record labels to zero in on where their fans live, giving them the ability to elevate their brand in new territories. This panel will talk about the benefits of exporting, even in emerging territories, and what it looks like for labels of all sizes.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband
Secondary Entry: Film Badge, Interactive Badge
Format: Panel
Event Type: Session
Level: Advanced