How to Incubate Creativity?


Julia Kaganskiy


Sophie Lamparter


Josette Melchor

Gray Area

Yelena Rachitsky


Interesting new ideas emerge from interdisciplinary approaches, when designers, artists, technologists and researchers come together. Today’s start-up ecosystem is tailored to tech entrepreneurs seeking rapid monetisation. This is not the inspiring environment designers and artists need, but their perspective is needed more than ever. The coolest new technology is nothing without interesting content or a creative mind imagining the possibilities of a new medium. A few people around the world are realizing that and are opening interdisciplinary incubators tailored to creative projects. A space for experimentation, but at the same time a place to meet industry to test and scale their ideas.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband, Film Badge, Interactive Badge
Format: Panel
Event Type: Session
Level: Beginner