Building a Profitable Hardware Company Without VCs

Mar 11, 2017

9:30am – 10:30am CT

Securifi shipped over 100,000 Almond routers before raising any capital. The trail blazed by Securifi is now being followed by startups & prominent players in the industry and Silicon Valley including Google, Eero, TP Link and more. However, none of them have been able to match the adoption levels, price points, and positive customer reviews set by the Almond range. Operational hustle, focusing on what users want, and a successful Kickstarter campaign all contributed to Securifi's success story. Join Rammohan Malasani (Founder and CEO of Securifi and Co-Founder of Ubiquiti Networks) as he shares his experiences on building innovative Wi-Fi products for the masses and on VC blind spots.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Rammohan Malasani
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