The Advertising Research Foundation
Sentient Decision Science
Neuro-Insight US Inc
What drives people to stop, look, feel, share and buy? People may not always be able to articulate it, but consumer neuroscience is shedding new light on the non-conscious aspects of consumer decision making. A panel of experts, led by Facebook’s Dr. Naomi Grewal, will discuss cross-media consumption, screen size and physiologic response to advertising. Discover how consumer neuroscience can help you tell stories that will resonate with people across screens.