#AR

Augmenting Reality, For Real

Mar 14, 2017

12:30pm – 1:30pm CT

There will be an encore presentation of this session on Tuesday, March 14 at 2:00pm. Austin Convention Center: Room 8ABC

Moment Factory shares the dream of getting digital media off screens and out into the real-world. But we believe in a different approach, and we're making it real with our Lumina night walk experiences. Join our session as we chart a path into new formats of "augmented" entertainment—disruptive formats that have drawn hundreds of thousands of people together, out of their isolating screens, and back into the world.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Sakchin Bessette

Moment Factory

Details

Primary Entry:
Music Badge
Platinum Badge
Artist Wristband
Film Badge
Interactive Badge
Format:

Solo

Type:

Session

Track:

Experiential Storytelling

Level:

Advanced