presented by Rubicon Project

What Do Unicorns, Smallpox & Beer Have in Common?

Mar 13, 2017 | 5:00pm – 6:00pm CT
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What Do Unicorns, Smallpox & Beer Have in Common?


Join this session as Brynn Moynihan discusses the circumstances in which "disruptive innovations” have taken place throughout human history and takes a look at the watershed moments and radical inventions that have shaped society, from early unicorns like the first vaccine to, wait for it... beer. This session takes a look at the key elements that have catalyzed disruptive innovation throughout time, and explores how to incorporate these elements into the culture of a company. The history of disruptions shows us that almost every major breakthrough follows a wild convergence of ideas and a period of dissent, so how can we mimic that “radical convergence” within a company?

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Artist Wristband, Film Badge
Format: Solo
Event Type: Session