AfMobile Enables Ecommerce, Broadcasting in Africa

Date TBA


Brett Loubser

WeChat Africa Services

Gareth Cliff

Mobile is booming in Africa, as is social media. One app, WeChat, aims to bring social media and e-commerce together in one place. With some 700-million users in China, WeChat is growing its user base in Africa: bringing a range of new services to Africa - especially its Wallet that allows for e-commerce via mobile.

Using WeChat, launched itself as a pure-play mobile and internet streaming service - and is now a major player in South Africa's broadcasting landscape and the biggest podcast in Africa. Its founder Gareth Cliff is one of the country's biggest entertainment celerities and radio DJs, a judge of Idols SA and has been called SA's Leo Laporte.

Primary Access: Platinum Badge, Interactive Badge
Secondary Access: Music Badge, Film Badge
Format: Dual
Event Type: Session
Level: Intermediate