One Fan at a Time? Maximizing Fan Engagement

Mar 17, 2017

3:30pm – 4:30pm CT

Today’s fans still have money, and they actually do want to spend it! Fan engagement in an on-demand streaming era requires analysis of new options are out there and the desires and behavior of today’s fans, from casual to superfan. We’ll explore how to tap into the fans’ desire to spend more time and money so nothing is left on the table.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Chandler Coyle
Chandler Coyle

Berklee Online

photo of Joe Cuello
Joe Cuello


photo of Benji Rogers
Benji Rogers

Pledge Music & dotBlockchain

photo of Rachael Yamagata
Rachael Yamagata

Rachael Yamagata

Primary Access
Music Badge
Platinum Badge
Artist Wristband
Secondary Access
Film Badge
Interactive Badge