In 1938 Orson Welles' radiodrama "War of the Worlds" was possibly the first media that went viral and caused major interaction. Todays radiodrama enters threedimensional storyworlds and interacts with its audience, transforming them into participants. German public broadcaster WDR is constantly exploring new ways, not only of distributing but of thinking auditive storytelling: 3D sound technology; immersive audiogames, where the audience is invited to alter the storyline; experiental happenings, where audio is transferred into public space; online crowd reading of David Foster Wallaces "Infinite Jest", creating the longest radiodrama ever.