Fashion & Tech: Connecting Customers via Innovation

Mar 11, 2017 | 12:30pm – 1:30pm CT
#NYFTL
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Commerce, Content, and Conversation: How innovation drives connection and engagement with consumers. The rise of conversational commerce: utilizing chat, messaging, or other natural language interfaces to interact with customers and the continued trend of smart tags and connected product. How can retailers and brands learn more about their customers and service them better: "What's working & what's not in the Fashion & Retail Tech space" Moderated by The New York Fashion Tech Lab, brings together three leaders in the Fashion Brand, Fashion Retail, and Fashion Tech ecosystem.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Panel
Event Type: Session
Track: Style
Level: Advanced