How to Monetize Diverse Audiences Online
Our conversation will look at positive messaging, visual cues, and more to effectively communicate to different multicultural groups. We will discuss how an artist or brand can generate additional revenue streams by providing a responsible and respectful campaign to diverse audiences (Asians, Hispanics, African-Americans, Inter-racial, LGBTQ, etc).
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
![photo of Kendra Carter](https://img.sxsw.com/2017/presenters/137330.jpg)
Kendra Carter
Kendra Carter Consulting
![photo of Rochelle Holguin](https://img.sxsw.com/2017/presenters/267137.jpg)
Rochelle Holguin
Universal Music Publishing
![photo of Bobby Sahni](https://img.sxsw.com/2017/presenters/266453.jpg)
Bobby Sahni
Ethnicity
![photo of Carl Williams](https://img.sxsw.com/2017/presenters/122520.jpg)
Carl Williams
DJCarl.com LLC
![photo of Matthew Yazge](https://img.sxsw.com/2017/presenters/269393.jpg)
Matthew Yazge
Nielsen Music