How to Monetize Diverse Audiences Online

Mar 16, 2017

5:00pm – 6:00pm CT

Our conversation will look at positive messaging, visual cues, and more to effectively communicate to different multicultural groups. We will discuss how an artist or brand can generate additional revenue streams by providing a responsible and respectful campaign to diverse audiences (Asians, Hispanics, African-Americans, Inter-racial, LGBTQ, etc).

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Kendra Carter
Kendra Carter

Kendra Carter Consulting

photo of Rochelle Holguin
Rochelle Holguin

Universal Music Publishing

photo of Bobby Sahni
Bobby Sahni


photo of Carl Williams
Carl Williams

DJCarl.com LLC

photo of Matthew Yazge
Matthew Yazge

Nielsen Music

Primary Access
Music Badge
Platinum Badge
Artist Wristband
Secondary Access
Film Badge
Interactive Badge