Companies run by women are entering the middle market at rates 8 times higher than businesses in general, and with 40 million self-employed female online merchants operating across APAC, LATAM and Sub-Saharan Africa, and these are numbers that the world can not ignore. And with the life span of a business on the S&P 500 now less than 18 years, drastically lower than the average 25 years, are companies poised for success in this new digital economy and taking advantage of the rising influx generation of entrepreneurs? Digital convergence and an emerging generation of entrepreneurs are changing not just business, but the shape of traditional roles and responsibilities for women?