How Much Should Digital Development Cost?
This session tackles the question of ‘How Much Should Digital Development
Cost’ from both the buyer and vendor perspective. We’ll discuss what
happens when three different vendors give you three different costs for the
same project. Do you get what you pay for? It's not always that simple.
Learn how to compare apples to watermelons from both sides of the table. If
you're an agency, come learn how to better vet your vendors and how to better price your proposals. If you're a
vendor, come learn how to set expectations with both your developers and
your clients, and close better deals.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
![photo of Kevin Cogill](https://img.sxsw.com/2017/presenters/170528.jpg)
Kevin Cogill
Dot Squirrels LLC
![photo of Danielle Kugell](https://img.sxsw.com/2017/presenters/266688.jpg)
Danielle Kugell
Digital Handiwork
![photo of Frank Mastronuzzi](https://img.sxsw.com/2017/presenters/63693.jpg)
Frank Mastronuzzi
XCelerate Financial
![photo of Ryan Ritchie](https://img.sxsw.com/2017/presenters/266876.jpg)
Ryan Ritchie
Open Bar/Hamagami Carroll