How Much Should Digital Development Cost?

This session tackles the question of ‘How Much Should Digital Development
Cost’ from both the buyer and vendor perspective. We’ll discuss what
happens when three different vendors give you three different costs for the
same project. Do you get what you pay for? It's not always that simple.
Learn how to compare apples to watermelons from both sides of the table. If
you're an agency, come learn how to better vet your vendors and how to better price your proposals. If you're a
vendor, come learn how to set expectations with both your developers and
your clients, and close better deals.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Artist Wristband, Film Badge
Format: Panel
Event Type: Session
Level: Intermediate