The Maker Movement & Humanistic Product Design

Mar 13, 2017 | 9:30am – 10:30am CT
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The Maker Movement & Humanistic Product Design


Jeremy Ashley


The maker movement has infiltrated businesses and prompted new approaches to technology design. With an eye for human tendencies, makers focus not only on design, but also on the human experience critical for any product. Dale Dougherty and Jeremy Ashley will discuss how businesses of all types can benefit from taking a maker-inspired approach to research and product design. By marrying the creative and diverse thinking of the maker culture with the resources of a corporation, businesses can best seize new opportunities, infusing innovation into design processes to create beautiful, simple and utterly human solutions that bridge the gap often apparent between engineers and users.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Artist Wristband, Film Badge
Format: Dual
Event Type: Session
Track: Design