Digital Marketing in the Age of Influencers
Friday, March 11
5:00PM - 6:00PM
Austin Convention Center
531 E 4th St
Consumers are increasingly craving relatable content to guide their purchases, and they look to social media and digital creators for their inspiration. A retailer's relationship with those content creators, who have the power to reach consumers and make real connections, is a crucial part of getting their message heard by the right audience. rewardStyle President and Co-Founder, Amber Venz Box, will highlight how the landscape of digital influence has evolved over the years becoming a pillar in key marketing strategies that shape consumer engagement and brand loyalty.
Amber Venz Box
Co-Founder & Pres
At the age of 23, Amber conceptualized and launched rewardStyle, the largest global monetization platform for top-tier style publishers and retail brands. She is recognized as the creative visionar...Show the rest
At the age of 23, Amber conceptualized and launched rewardStyle, the largest global monetization platform for top-tier style publishers and retail brands. She is recognized as the creative visionary behind the brand, setting the tone for its mission-driven approach in supporting content creators' growth and development. With this mission, the rewardStyle brand has taken a personal oath to empower its invite-only publishers, through offering proprietary products and strategic services to help them create, syndicate and monetize content at scale. In 2015, Amber's vision was realized, when the companies' network of 9,000 digital publishers recognized key milestones, having collectively influenced over 186 Million unique consumers, driving over $1 Billion in global retail sales.
Amber continues to oversee her namesake digital style blog VENZEDITS and is a 2008 graduate of Southern Methodist University.Hide the rest