2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Do Great Athletes Have to Be Good People?

Saturday, March 12
3:30PM - 4:30PM

Four Seasons
Ballroom AB
98 San Jacinto Blvd

Rising sports media star Katie Nolan, Johnny Manziel's agent Erik Burkhardt, TMZ Sports Executive Producer Even Rosenblum, and Los Angeles Rams COO Kevin Demoff will discuss the intersection of personal ethics, fandom, and commerce in sports. In this era of immediate reporting and expectations of transparency and authenticity, how should we all think about a celebrity athlete's personal character and off-field behavior? Executives and agents are navigating a new set of risks. The media amplifies the stories and may even have a responsibility to do so. And fans may hold the ultimate trump card: the choice of whether or not to care about anything beyond how their teams perform on the field.

Hashtags: #sxsw #SXsports


Erik Burkhardt


Select Sports Group

Burkhardt is an agent with Select Sports Group, the 10th largest NFL agency according to Forbes. Burkhardt represents an extensive group of NFL players and coaches, the most well-known being Cleve...

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Evan Rosenblum

Exec Producer

TMZ Sports

It's not Harvey Levin, but his right-hand man who handles the burgeoning sports properties at TMZ. Rosenblum's team has broken high-profile stories that rival those of any news organization, includ...

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Katie Nolan at SXSW

Katie Nolan

TV Host

Fox Sports

Katie Nolan grew up in Framingham, Mass., and began her career in sports competing in rhythmic gymnastics, eventually becoming a Junior Olympic Gold Medalist. Seriously.Years after her rhythmic gym...

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Kevin Demoff


Los Angeles Rams

Kevin Demoff is among the youngest front office executives in the NFL. He stepped into his role as COO and EVP of Football Operations in January 2009 to help build the organization with an eye towa...

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