2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Presented by: Brink Institute

In Pursuit of Presence: Roadmap to True Immersion

Tuesday, March 15
11:00AM - 12:00PM

Four Seasons
Ballroom AB
98 San Jacinto Blvd


Our brains interpret sensory input from the external world via electrical stimulus to create the experience of “reality”. The ultimate goal of virtual reality (VR) is to achieve a true replacement for the external world as the source of these stimuli—creating true immersion and a sense of “presence” that makes the virtual world seem as real as the physical. Achieving “presence” in VR requires overcoming tremendous technical obstacles, as well as inventing and applying new technologies. Advances are being made in haptic, sensory and audio technologies but what do we need to close the gap between VR and true immersion, how fast can we get there and what does it mean to humanity once we arrive?

Hashtags: #sxsw #immersion


Jacqueline Bosnjak at SXSW

Jacqueline Bosnjak


Q Department/Mach1

A South African born, American Hyphenate. CEO of Q Department music studio which she runs with composer Drazen Bo njak. In 2015 they co-founded Mach1™ A Sound Technology Company which specializes i...

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Mike Woods at SXSW

Mike Woods

Found & CCO

White Rabbit VR

As the founder of Framestore’s Digital Department, Mike Woods propelled its digital capabilities forward for 10 years. Working out of London and New York, he helped transform the fledgling departme...

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Rebecca Howard

Exec Producer

Dark Corner

In March 2013 Rebecca Howard joined The New York Times as General Manager, Video Production. In this role she was responsible for developing and growing The Times’ video content across all platform...

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Tim Dillon at SXSW

Tim Dillon

Exec Producer VR


Tim Dillon is executive producer of MPC’s dedicated VR team, leading a group focused on immersive exploration across industries, including Advertising, Feature film, Architecture, Entertainment Con...

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