2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Email Is the Devil and Must Be Vanquished

Saturday, March 12
11:00AM - 12:00PM

JW Marriott
Salon 6
110 E 2nd St

A tool originally designed to make communication faster and easier has insidiously morphed into a time-sucking, motivation-extinguishing, headache-inducing productivity-killer.

The average worker sends and receives 105 emails per day, checks email 36 times an hour, and has their IQ effectively reduced by 10 points due to email distraction. We are using email for things it’s not good for. We have built up lazy habits. And it’s unsustainable for the future.

Let’s exorcise this foul spirit from our workdays. We will explore workable alternatives, inbox hacks and collaborative techniques, and even look for glimmers of the good soul that exists buried deep beneath email’s satanic surface.

Hashtags: #sxsw #Email666


Brian Braiker

Exec Editor


Brian is a journalist with 15 years experience. Prior to Digiday -- which covers the evolution of digital media, marketing and branding -- he'd been on staff at Newsweek, Rolling Stone, ABC News, Adweek and the Guardian, among others.

Hazel Swayne at SXSW

Hazel Swayne

VP of Tailored Solutions Americas

Hyper Island

Peruvian-bred NYC-made.

At Hyper Island I help companies and individuals navigate through changing times via learning design, facilitation and inspiration sessions.

In a previous life I work...

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Pramit Nairi at SXSW

Pramit Nairi

VP & Dir UX


Pramit leads RPA's User Experience practice to create award-winning digital experiences across a myriad of devices and platforms for every one of the agency's clients.

With over twelve years in ...

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Rachel Kaplowitz at SXSW

Rachel Kaplowitz



Rachel is the CEO of Honey. With over 10 years of business development and sales experience, Rachel leads the growth and sales operations at Honey. Before Honey, she led the sales team at Condition...

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