2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Latest Trends and Tips in YouTube Monetization

Thursday, March 17
3:30PM - 4:30PM

Austin Convention Center
Room 18D
531 E 4th St

Over 7 million UGC videos are uploaded to online networks daily. The most popular videos use music. Most creators don't pay for their soundtracks, as millions of people are making videos with their smart phones and most are using music for "free". This is a tremendous opportunity to monetize a new category. Find out more about this growing revenue stream that leverages the power of the-masses-as-filmmakers, looking for music to soundtrack their video creations. You'll walk away with an understanding of the flow of money, the importance of meta-data, how music gets ingested & more.

Hashtags: #sxsw


Dana Shayegan at SXSW

Dana Shayegan

VP of Music


Dana Shayegan is the Vice President of Music at the premium content network, Studio71 (formerly Collective Digital Studio). Studio71 operates one of the largest networks of independent music channe...

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Gray Gannaway at SXSW

Gray Gannaway



Gray is an entertainment industry executive with over 15 years of experience in business and corporate development, strategic partnerships, licensing, marketing, and video strategy. As the founder ...

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J Gibson at SXSW

J Gibson

Head of Content Strategy at Rumblefish


Is Head of Content Acquisition at Rumblefish, with background experience in finance and then hanging it entirely up to consecrate his time to music, led him through the early 2000s embracing digita...

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Kevin Breuner at SXSW

Kevin Breuner

Mktg Mgr

CD Baby

CD Baby’s VP of Marketing, Kevin Breuner, has spent over 17 years working in the music business, both as an artist and an industry professional. A San Diego native, Kevin went east to attended Belm...

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Music Badge, Platinum Badge, Artist Wristband
Event Type
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