2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Content Is the Starting Line, Not the Finish Line

Tuesday, March 17
9:30AM - 10:30AM

Hyatt Regency Austin
Texas Ballroom 4-7
208 Barton Springs Rd

In today's world of overwhelming information density, success doesn't come from creating great content, it comes from creating great content that MOVES. College educator and marketing expert Mark Schaefer, author of "The Content Code," will describe the essential six elements of content ignition you must understand and master to succeed in today's hyper-competitive information marketplace.


#sxsw #contentstart


Mark Schaefer

Exec Dir

Schaefer Marketing Solutions

Mark W. Schaefer is a globally-recognized blogger, speaker, educator, business consultant, and author who blogs at {grow} – one of the top marketing blogs of the world. He teaches graduate marketin...

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