2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

The Mobile UX Revolution - Magnificent or Meh

Monday, March 16
12:30PM - 1:30PM

JW Marriott
Salon B
110 E 2nd St

You could say mobiles are popular. Today there are more SIM cards than people on the planet, and SMS is the most popular form of written communication.

As the world moves to a mobile-first model for digital interaction, what does this mean for interactive design, and how can you ensure a joined up approach to user experience?

Our panel of mobile UX and design professionals will examine the creative, technical and operational processes around developing and deploying an innovative, holistic and future-proof mobile UX strategy.

We will look at the profound difference in porting desktop experiences to mobile, and compare this to designing mobile experiences from the ground up.
Real world use cases and case studies will be discussed, as will companies who have been pioneers in the field.

The panel will also look at which of today’s UX designs are delivering genuine innovation and value to consumers, and which are actually problems in search of a solution.


#sxsw #SXSWmobux


Eamonn Carey

Head of Digital

MHP Communications

Eamonn Carey has worked on digital strategies and projects with some of the biggest brands and organisations in the world. He is a regular speaker on innovation and technology at major conferences...

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Gabe Karp

Partner & Managing Dir

Siberia Europe

Gabe is Partner and Managing Director of Siberia Europe, an experience design firm that solves business problems with design thinking. He leads a London based team that works for a wide range of cl...

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Marie Glad


Royal Sister

Marie is a senior designer and has worked as an art director / business consultant / ux designer / project manager for over 13 years with clients such as IBM, IKEA, SonyEricsson, Nokia, Orange, Sca...

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Oisin Lunny

Sr Market Dev Mgr


Oisin Lunny is part of the Market Development team at OpenMarket, looking at new verticals and strategic business and technology opportunities for the company. OpenMarket provide mobile engagement ...

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