Growth-Hacking Through Music Tech
Thursday, March 19
2:00PM - 3:00PM
Austin Convention Center
Austin Convention Center
The Streaming Age is upon is, and with it, a deluge of information. We’ll discuss new tools and techniques designed to help artists and labels use data to connect with fans and monetize their content in meaningful, sustainable ways. We'll cover inbound marketing, fan engagement, business automation tools, and ways to use analytics to enhance digital marketing.
VP, Business Dev
Rossanna Wright is the Director of Business Development at Revelator, a music monetization platform set to launch in 2015. Prior to joining Revelator, her background included strategy consulting f...Show the rest
Rossanna Wright is the Director of Business Development at Revelator, a music monetization platform set to launch in 2015. Prior to joining Revelator, her background included strategy consulting for music tech startups such as Topspin and Echo Nest, as well as a stint at Amazon MP3 as a vendor manager leading the indie label business. Rossanna holds a BA in Ethnomusicology from UCLA, and an MBA from UCLA Anderson.
Rossanna got her start in music licensing and is still an active music supervisor, currently working with Amazon Studios. Her previous clients include brands such as Macy's, Chivas Regal, American Eagle Outfitters, and Nike.Hide the rest
Head of Artist Mktg
Head of Digital
Co-Founder & Chairman
Ari's Take/Digital Music News
Most people now know Ari Herstand as the guy who helped them fly with their instruments. His Carry Your Instrument On The Plane… It’s The LAW blog post went viral and has been viewed over 250,000 w...Show the rest
Most people now know Ari Herstand as the guy who helped them fly with their instruments. His Carry Your Instrument On The Plane… It’s The LAW blog post went viral and has been viewed over 250,000 with over 40,000 Facebook Likes. In just under two years, Herstand’s music business advice blog, Ari’s Take, has been nominated by the LA Weekly as the best music blog in Los Angeles and has become a go to resource for DIY musicians.
Ari Herstand is a DIY musician who has played over 600 shows around the country, has opened for or toured with Ben Folds, Cake, Matt Nathanson, The Milk Carton Kids and Ron Pope, and has had his music featured in countless TV shows.
Herstand is best known for his live looping: combining the trumpet, beat boxing, keys, acoustic guitar, percussion and vocals to create a full, sonic live experience.
He recently joined the Digital Music News team as a staff writer. Herstand brings the musician’s perspective to most current topics.Hide the rest