2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Bridging Offline Concerts with Online Monetization

Wednesday, March 18
5:00PM - 6:00PM

Austin Convention Center
Room 12AB
Austin Convention Center

Artists, labels, promoters and others are unlocking real revenue from live concert venues beyond just ticket sales. With the rise of social media, internet bandwidth, mobile usage and the abundance of open APIs, technology is bridging offline concerts with real online monetization before, during and after the show.

Labels are using social analytics to identify emerging artists and management is using data for tour planning. Increased bandwidth at concert venues is ushering in new apps that are deepening fan engagement and enhancing the live music experience.

Explore how the industry is leveraging big data and new mobile technologies to drive entirely new experiences at a concert near you.


#sxsw #BridgeOff



Ryan Lawler

Sr Editor


Ethan Kaplan

VP of Prod Technology & Engineering/Founder

Live Nation Labs

I have been somewhat involved in the music business since I was 16 and decided to make a website for R.E.M. I used to oversee Emerging Technology for Warner Music Group before I decided to leave in...

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Drew Burchfield



Ty Roberts

Chief Strategy Officer & Co-Founder


Ty is the Chief Strategy Officer for Gracenote and is tasked with developing long-term strategy and identifying new areas of growth for the company. Ty co-founded Gracenote when his company ION mer...

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Chad Issaq

EVP, Business Dev & Partnerships


Chad joined Superfly in March of 2002. During his 12-year tenure, Chad has been a key stakeholder in Superfly produced events and currently drives business development and strategic partnerships. C...

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