Breaking the News in the Age of Snapchat
Tuesday, March 17
3:30PM - 4:30PM
Austin Convention Center
Exhibit Hall 5
Austin Convention Center
Dan Rather, legendary newscaster, and Dan Pfeiffer, former top strategist to President Obama, are interviewed by digital strategist Andrew Bleeker on how digital technologies have transformed American media and journalism. The shift from the broadcast format to a more diffuse network model for distributing information has radical consequences for how, when and where news is broken, from the anchor’s chair to the Oval Office.
Bully Pulpit Interactive
The White House
Dan Pfeiffer serves—until his departure from the White House in early March—as Senior Advisor to President Barack Obama, focusing on communications, political, and digital strategy. One of the Pre...Show the rest
Dan Pfeiffer serves—until his departure from the White House in early March—as Senior Advisor to President Barack Obama, focusing on communications, political, and digital strategy. One of the President’s longest serving advisers, Dan joined the Obama campaign at the outset, serving first as traveling press secretary and then eventually becoming the campaign’s communications director. He entered the White House as Deputy Communications Director and, by the end of 2009, had risen to Communications Director. He held that post until his appointment as Senior Advisor in early 2013. During his time at the White House, Dan has helped transition the communications apparatus into the digital age utilizing social media like Twitter, Facebook, Medium and Instagram, as well as scheduling the first presidential interviews with digital media platforms like Buzzfeed and Vox.
A native of Wilmington, Delaware, Dan graduated from Georgetown University. He has previously worked for a number of Democratic politicians including Vice President Al Gore and Senate Minority Leader Tom Daschle.Hide the rest
Pres & CEO
News And Guts
With a famed and storied career that has spanned more than six decades, Dan Rather became one of the world’s best-known journalists. He helped pioneer the very idea that television could be a plac...Show the rest
With a famed and storied career that has spanned more than six decades, Dan Rather became one of the world’s best-known journalists. He helped pioneer the very idea that television could be a place for news, and then kept that spirit of innovation alive by constantly pushing the boundaries of what video storytelling could accomplish. Along the way, his work ethic, nose for investigative reporting, and calmness and composure in moments of triumph and tragedy made him a respected voice that millions of people have trusted to make sense of a complicated world.
Rather’s resume reads like a history book. He has interviewed every president since Eisenhower and personally covered almost every important dateline of the last 60 years. From his first big assignment at a local news station covering Hurricane Carla, to the recent wars in Iraq and Afghanistan, Rather was there reporting the news to America and the world. On the scene in Dallas, he was key in breaking the news of President John F. Kennedy’s death, and uncovered key developments as a White House correspondent during the widespread criminal conspiracy known as Watergate. He was outside Martin Luther King, Junior’s jail cell in Birmingham and at the anchor desk for countless hours on 9/11 and the days that followed. He reported from the Berlin Wall when it fell, spent a year covering the jungle combat zones of Vietnam, and was forced off the air at Tiananmen Square when the Chinese government’s crackdown began. And yet Rather’s range was such that in addition to covering world changing events, he quickly gained a reputation as a gifted, versatile, and nuanced storyteller whose reports rung with empathy and even humor when warranted.
Rather got his start in print, then moved into radio and local television news, before joining CBS News in 1962. He quickly rose through the ranks, and in 1981 he assumed the position of anchor and managing editor of the CBS Evening News - a post he held for 24 years. His reporting was featured across the network. It helped turn 60 Minutes into an institution, launched 48 Hours as an innovative fly-on-the-wall news magazine program, and shaped countless specials and documentaries. Upon leaving CBS, Rather returned to the in-depth reporting he always loved by creating the Emmy Award winning primetime news magazine and documentary program, Dan Rather Reports on the cable network HDNet. Now, building upon that foundation, he is president and CEO of News and Guts, an independent production company he founded that specializes in high-quality non-fiction content across a range of traditional and digital distribution channels.
While Rather has won all of the most prestigious journalism awards (many times over) and has reported from the majority of nations on earth, he considers himself first and foremost a Texan. He is a proud native son of Wharton and Houston, and he graduated from what is now Sam Houston State University. Rather’s unique Texas phrases have become a hallmark of his winsome and approachable style to reporting and storytelling.Hide the rest