How to Successfully Work with Brand Innovators
Monday, March 16
9:30AM - 10:30AM
Hilton Austin Downtown
500 E 4th St
Startup and brand partnerships offer great opportunities to create meaningful outcomes for both sides. While tech companies are eager to work with global brands that bring game-changing budgets, scale and market expertise, they often don’t know how to find or attract such opportunities. When they do connect, how can startups navigate the consideration process to secure a formal, mutually beneficial deal?
Learn best practices from top leaders in corporate innovation, including how to: penetrate the corporate firewall and get on desired brands’ radars; prepare the optimal pitch and package offerings for corporates; anticipate the negotiation and legal process; set the relationship up for success from the beginning.
Pesented by KITE.
VP/Strategic Business Innovation
The Walt Disney Company
Dir of Customer Solutions, Digital Engagement
CMO & Managing Dir, New York office
KITE Solutions Inc
Tarah has spent 15+ years in entertainment and marketing as a translator, creator and ambassador for emerging technologies. He launched new divisions and practice areas, like the Digital Studio at ...Show the rest
Tarah has spent 15+ years in entertainment and marketing as a translator, creator and ambassador for emerging technologies. He launched new divisions and practice areas, like the Digital Studio at NBC Universal and iCrossing's social media and real-time content marketing group. Tarah leads communications and customer development as well as KITE’s NY operations.Hide the rest