2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Superbugs, Magnets & More: Medicine’s Comeback Kids

Monday, March 16
9:30AM - 10:30AM

JW Marriott
Room 201-202
110 E 2nd St

We think of medicine and technology ever moving forward in a march of progress, moving from one success to the next. But the history of science is far from simple, and it often repeats itself. Infectious diseases were declared a thing of the past in the 1960s, but now they’ve returned with a vengeance and threaten to overwhelm our more sophisticated medicines. Medical treatments once dismissed as backward—such as applying magnets to the brain or unleashing viruses on pathogenic bacteria--have gained new luster and are being taken up by major research organizations and pharmaceutical companies. In this session, join us to explore the forces that are making what was old new again—from the shortcomings of modern healthcare to the incentives for resurrecting lost ideas.


#sxsw #meddejavu


Bennett Shapiro

Chairman & Sr Partner


Bennett Shapiro MD is senior partner and chair of PureTech, a science & technology R & D company. Prior to joining PureTech, Dr. Shapiro was executive vice president of Merck Research Laboratories ...

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Carl Zimmer


The New York Times

Carl Zimmer is a columnist at the New York Times, where his column “Matter” appears each Thursday. In his books, essays & articles, Zimmer reports from the frontiers of biology, where scientists ar...

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