2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

The Art and Science of Data-Driven Storytelling

Saturday, March 14
3:30PM - 4:30PM

Hyatt Regency Austin
Big Bend
208 Barton Springs Rd

Data is setting a new world order for everyone from designers, to developers, to brands, to advertisers and publishers - but converting data in its many forms into an engaging story isn’t always as easy as it may seem. In a core conversation with Liz Lukas, CEO North America of Decoded - the global company giving professionals a high-level understanding of data, code and more - and James Ball, Special Projects Editor for the Guardian Media Group, explore how the Guardian is harnessing data and data scientists to turn out groundbreaking news stories, including decoding NSA documents and more. The chat will explore the Guardian's creative process, their team, their use of open source (and highly classified) data, and how these techniques can be translated to shape your next big story.


#sxsw #artofdata


Elizabeth Lukas

CEO North America


James Ball

Special Projects Editor

The Guardian

James Ball is the special projects editor of The Guardian, and the organization's former data editor. Ball was one of the reporters on the paper's groundbreaking reporting of the NSA Files, based o...

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