2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Pulling the Plug on Your Moneymaker: Bet Big

Saturday, March 14
12:30PM - 1:30PM

Hilton Austin Downtown
Room 412
500 E 4th St


The art of the pivot has become part of today’s business and technology DNA. But how are these destiny-altering decisions made?
Sometimes the start of something big means abandoning the past and taking a risk on a new possible future. Join Theodore Cha, Vice President of Product at TheLadders and Andrew Chen, VP of Product at BaubleBar, for a conversation about what it takes for survival in the tech world, why it's more likely a tech company will undergo a steep course correction at one point or another than stay true to their founders' original vision, and what really happens when a company ditches its original product offering and changes direction.


#sxsw #bettingbig


Andrew Chen

VP of Prod

Gilt Groupe Inc

Andrew is currently Director of Product at Gilt Groupe. Prior to Gilt, he led product teams at iHeartRadio and Lot18. He also worked at the NYC Economic Development Corporation, where he led the te...

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Teddy Cha

Head of Prod

Teddy has been learning and leading product strategy and delivery at software startups for 14 years, beginning in 1999 at iKena (acquired by Net2Phone) -> GiantBear (acquired by InfoSpace) -> Regis...

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